Born in the depths of central Johannesburg in 2009, Babatunde has grown from a headwear experiment into a concept brand, moving into a space of creative optimism and freedom.
With the goal of being a global brand, Babatunde fuses African colours and prints with Western Shapes. The prints represent the uniqueness of each human being, while the colours embody the future. The shapes also express the vision and structure of success and prosperity.
'Babatunde' stands for strong African Values and the progression of Africa through Afrocentrism - and each product is unique due to fabric cuts as well as limited prints.