On Thursday 23 March 2017, SABC 3 revealed its new innovative Brand Campaign and a revitalised generic schedule. The channel revealed brand new local content with some of your flagships shows moving to new timeslots.
The channel also launched the brand’s new positioning, “THE STAGE IS YOURS” which is meant to capture the essence of what drives our viewers - which is, concurring the world. It’s a celebration of South Africa’s progressive spirit.
April sees SABC3 introducing a Reality Slot at 19:30 from Mondays to Wednesdays with drama on Thursdays and Fridays. Tuesdays to Thursdays at 20:30 they will be introducing a Magazine strand and on Fridays will be the return of the movie feature. Back by popular demand we see the homecoming of the eminent Bollywood movies at 15:00 on Sundays.
Amid other exciting changes at the channel, the main News bulletin will move to 18:00, while the international Award winning soapie Bold and the Beautiful moves to 18:30 followed by Isidingo bringing you a double bill of soapies. Afternoon talk shows sees Afternoon Express and Real Talk swapping timeslots with Afternoon Express moving back to 16:00 and Real Talk making its way to the 17:00 slot. Meanwhile Days of Our Lives will move to 22:30 and Special Assignment moves to a Monday at 21:00. Trending SA, will now be broadcasting at 21:30 from Mondays – Thursdays.
“SABC 3 is looking forward to launching some great new properties on the SABC 3 prime time schedule this year. For viewers who are globally aware but have their hearts firmly rooted in South Africa, the channel is shining a spotlight on their progressive spirit. We are excited to hand the stage over to represent their dreams and aspirations.” - said Aisha Mohamed, Head of Bouquet: SABC 3
Keep watching this space and join us in this journey from the 3rd of April, as SABC 3 brings you enticing and riveting new shows and what better way to see what they mean when they say, on SABC 3 “The Stage is Yours.” Click here for new shows and schedule changes